DR CEMAL KAVASOGULLARI

Stop calling yourself an injector

“Injector” reduces aesthetic medicine to one procedure. Dr Cemal argues for clear qualifications, clinical judgement, a multimodal view of treatment, and continuity of care.

If you want aesthetic medicine to be taken seriously as medicine, stop introducing yourself as an “injector”.

It is a narrow word for a wide responsibility. It tells people what you do with a needle. It says nothing about the judgement that should come before the procedure, the alternatives that should be considered, or the care that continues afterwards.

WHO AM I?

I am a doctor. I graduated from medical school and completed GP training. I also hold postgraduate qualifications in Aesthetic Medicine and Digital Health Systems. Within aesthetics, the most accurate description of my background is a GP with a postgraduate degree in Aesthetic Medicine. I am also a doctor practising in Aesthetic Medicine.

“Aesthetic doctor”, “cosmetic physician” and “medical injector” are labels made within the sector. They may describe an area of work, but they are not qualifications in themselves. A title should not be allowed to do the work of explaining someone's actual training.

If you are a medical school graduate who has completed CPD training in anti-wrinkle treatment, you are a doctor with a certificate in that treatment. You can say that you practise in aesthetic medicine. A short course does not turn a sector label into a recognised specialty or tell a patient the full extent of your training.

ONE TOOL IS NOT A PROFESSION

Aesthetic medicine is increasingly multimodal. Injections are one modality among many. Depending on the person, the concern and the clinical judgement involved, the options may include lasers, surgery, autologous treatments or camouflage. Sometimes the right option is no procedure at all.

Calling yourself an injector makes the instrument the identity. It shrinks a broad field of assessment, treatment planning, communication and follow-up to the most visible act. If we want aesthetic medicine to be taken seriously, we should stop describing it as though the needle is the whole job.

JUST BECAUSE YOU CAN DOES NOT MEAN YOU SHOULD

Technical skill matters. But a technically flawless injection can still be the wrong clinical decision. Before any procedure, the questions are whether it is appropriate, what the person is hoping to achieve, what alternatives exist, what the limits and risks are, and whether the person has had the chance to make an informed choice.

The work includes recognising when to advise against treatment, explaining what can and cannot be achieved, and making clear what happens after the procedure. The injection is one moment in a longer clinical responsibility.

CONTINUITY IS NOT WASTE

The same habit of reducing care to a code or task damages healthcare more broadly. In general practice, an appointment recorded as a viral upper respiratory infection is not necessarily only that diagnosis. It is also time with a person: an opportunity to build rapport, understand context, notice change and hear about another concern.

Imagine an efficiency consultant looking at a report that says 30 per cent of GP work involves viral upper respiratory infections, then concluding that these appointments can be handed to someone else because they are simple. The report counts a diagnosis. It does not count the relationship built, the uncertainty explored, or the concern a patient may only feel able to raise once trust has formed.

That is spreadsheet logic masquerading as clinical insight. When efficiency consultants treat continuity as waste and consultations as interchangeable units, they can make the numbers look lean while crippling the relationships that help care make sense over time. A patient is not a bundle of separate tasks to route through whichever slot appears cheapest.

The same narrow counting happens in aesthetic medicine. If we count only procedures, we make the procedure look like the whole service. We miss the quality of the decision, the conversation and the responsibility that follows.

SAY WHO YOU ARE

Patients should not have to guess a practitioner's professional identity from the instrument used or from a title that sounds like a qualification. Say your profession. Name your relevant training and qualifications. Be clear about your scope and your responsibility beyond the procedure.

I inject. I am also a doctor and a GP, with postgraduate qualifications in Aesthetic Medicine and Digital Health Systems. Assessment, judgement, conversation and follow-up are part of my work too.

If you want aesthetic medicine to be taken seriously, treat it as medicine, not just a procedure. And stop calling yourself an injector.

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Authorship: Dr Cemal Kavasogullari

Publication date: 2026-10-13

Dr Cemal’s professional background · Writing and publications